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Our Enterprise sales pipeline is about $1.5M at this time.

I’ve been trying to service this alone but we have now formed an Enterprise sales team, driven by Jeko Kolev and Owais Butt - two of the top performers when WeWork was closing enterprise after enterprise.

Table of contents

The Enterprise sales pipeline

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How is it sourced

Through the Team-GPT flywheel.

Here’s our marketing funnel. Generally it goes like this:

  1. They come for the free online course (because Iliya is a well-known educator). We call this education-led growth. This is frictionless, since it is free.
  2. They see the actual product (free for 2 people, paid but rather cheap for small teams) and start using it. As people invite their team members, this is product-led growth (PLG).
  3. These who are looking for 100% privacy, convert to Team-Enteprise. This usually takes 6-9 months.

Of course, users enter this funnel on every step.

Some never learn about the online course, others jump directly into the Enterprise talks.

The most important thing is that we want all of the future Enterprise users to try out the product. This creates internal champions in the company that help our process.

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What do the enterprise users pay for?